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Shelly has written 4 posts for' healthcare marketing blog

Healthcare Newsletters: Connecting with Target Audiences

When it comes to healthcare newsletters and publications, it’s important for marketers to understand all levels of healthcare consumers, and continually do research to enrich your knowledge of evolving attitudes, concerns and kinds of health information that consumers prefer. The effort will pay off – your hospital or clinic newsletter will more effectively connect you … Continue reading

The Importance of Hospital Marketing

It should come as no surprise that people’s preference in hospitals is not at the top of their list of concerns. Most people don’t sit around pondering where they’d like to go if they had a heart attack or needed knee surgery. But when people do have health problems that need treatment, you absolutely want … Continue reading

Turn New Movers into New Patients!

Did you know that one in ten Americans will move in any given year? That’s good news for you because each new person that moves to your area is a potential patient for your hospital or clinic! Just think about it: As new movers settle in to their surroundings, one of the first things they’ll … Continue reading

Check out our shiny new website!

Congratulations to us for launching our new and improved healthcare marketing website! One would think, as a company that has graphic design and copywriting as two of its main specialties, getting a new website up and running would be a walk in the park. Not quite! In reality, being your own client is actually one … Continue reading


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